Monday, 19 May 2014

Media Ownership

Public Service Broadcasting
The BBC was broadcast as a public service rather then being a public exploitation.
Funded by licencee fee to avoid commercial pressure's.
Other TV companies have some public service regulations too. E.g Must broadcast a weekly religious news production etc.

Commercial Broadcasting
Itv , sky. The audience is not serviced, the audience is the product that they sell because most of the channels are there to advertise adverts but they are used as public exploitation instead of being a public service broadcast.

Corporate and Private Ownership
Its a company owned by any one industry and can be commercial or Psb - Eg BBC news-corp
Private ownership
A company owned by a group of people or an individual person.

Global companies
Global companies are companies that own a lot more smaller companies, for example Disney own a lot of smaller companies such as Lucas arts or Pixar which are owned by Disney.

Concentration of Ownership
A very few companies own about 90% of the worlds media and that leads up to less competition and it always leads to Cross advertising and Synergy.

Vertical Integration
When a parent company wins other companies in each sector of a industry for example Warner studio's
Say Warner brothers studio's had just made a movie, they would need to give it to a smaller company so that the smaller company could sell it to a cinema but then Warner studio's would so something sneaky and purchase both the smaller company and the cinema just so they don't loose any profit because they would loose out profit without buying he cinema and smaller company.

Horizontal IntegrationHorizontal Integration is when the parent company buys other companies that are as big as that because instead of going in a vertical line and purchasing the smaller company and the cinema , they buy the company that first distributed the film because they will gain more profit from it as they buy the rights to more things to use in movies.



The Licence Fee
The Licence fee is what the BBC use to fund their broadcasting station to avoid commercial pressure.


Subscriptions
Its where you pay monthly for a certain package that they offer you, for example Netflix is a good example because you pay £5.99 monthly for movies they put up there, there is no limit to the movies you can watch as long as you pay monthly.




One-off Payment to own product
The one off payments are when you go to a supermarket or order offline and when you get a DVD or a box set of a TV series.




Pay per view
Pay per view is where you pay to watch a TV show, for example ; Wrestlemainia because you can pay to skip all adverts and watch the whole thing for 3 hours.


Sponsorship
Sponsorship is where other companies sponsor there products just before a show starts for example Coronation street use to be sponsored by cadburies.


Advertising
Adverting is where you advertise between shows, if Itv had their own way they wouldn't even show TV shows . they would just use advents instead!


Product Placement
Product placement is where you sort of advertise without meaning to for example the sky vans use the Simpson's on the side of their vans to show them off as their own product.



Private Capital
Private capital is more like private investors, One private investor is Megan Ellison, she is very wealthy and privetly invests in many things.


Crowd funding
Crowd funding is where you go online to Kick starter, Kick starter is where you post your idea's online and people add funds to you because they like you idea.


Development Funds
Development funds are funded by the Bfi - British film industries and they are administers for the lottery for the British production company.































1 comment:

  1. Succinct but accurate with examples throughout. Merit. Needs a lot more detail for distinction.

    ReplyDelete